1月
16
2012
Designed to prepare upper-level undergraduate and graduate business students for work in the exciting field of marketing, this text focuses on the basic principles of business marketing. Enlivened by interesting scenarios involving actual companies, people, and events within the business world, the examples serve to deepen student appreciation for business-to-business marketing while differentiating it from consumer marketing. A variety of real-world examples, based upon the authors’ experienc
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1月
15
2012
“When everybody zigs, zag,” says Marty Neumeier in this fresh view of brand strategy. ZAG follows the ultra-clear “whiteboard overview” style of the author’s first book, THE BRAND GAP, but drills deeper into the question of how brands can harness the power of differentiation. The author argues that in an extremely cluttered marketplace, traditional differentiation is no longer enough—today companies need “radical differentiation” to create lasting value for their shareholders and custome
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1月
14
2012
- good to great book, business and investing
The Challenge:
Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the verybeginning. But what about the company that is not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness? The Study:
For years, this question preyed on the mind of Jim Collins. Are there companies that defy g
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How to Start an Infomercial Company Plus Business Plan - MS Word/Excel
How to Start an Auto Loan Company Plus Business Plan - MS Word/Excel
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1月
13
2012
Set-up, run, and measure successful mobile media marketing campaignsGo Mobile is packed with tools, tips, and techniques that will help readers set-up, launch, run, and measure mobile media campaigns. This book will help readers understand the different mobile media platforms, learn how to us SMS for business, incorporate 2D and QR Codes into their campaigns, develop mobile websites and mobile apps, see case studies, and much more.Go Mobile offers practical, step-by-step guidance for implementin
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Mexican Mobile Food Truck BUSINESS PLAN + MARKETING PLAN =2 PLANS!
Hot Dog Cart Vendor Mobile Kiosk BUSINESS PLAN + MARKETING PLAN =2 PLANS!
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1月
12
2012
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1月
12
2012
The Foreword by renowned marketing guru Philip Kotler sets the stage for a comprehensive review of the latest strategies for building, leveraging, and rejuvenating brands. Destined to become a marketing classic, Kellogg on Branding includes chapters written by respected Kellogg marketing professors and managers of successful companies. It includes:The latest thinking on key branding concepts, including brand positioning and designStrategies for launching new brands, leveraging existing brands, a
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CUSTOM MADE BRANDING IRONS YOU CHOOSE 28.99 + shipping GREAT GIFTS WESTERN DECOR
Cowboy Western Texas Open Star Steak Craft Branding Iron
1月
10
2012
Bobby Walker (Ben Affleck) is living the proverbial American dream: great job, beautiful family, shiny Porsche in the garage. When corporate downsizing leaves him and co-workers Phil Woodward (Chris Cooper) and Gene McClary (Tommy Lee Jones) jobless, the three men are forced to re-define their lives as men, husbands and fathers.
Bobby soon finds himself enduring enthusiastic life coaching, a job building houses for his brother-in-law
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1月
09
2012
- Ensure virus-free inboxes, workstations and networks, as well as safe downloads, file shares and communications.
- Unblock your network for maximum performance
- Protect your inbox, critical business data, and online transactions with clients and suppliers with our critically-acclaimed protection.
- Run your workstations and networks with confidence knowing our expert technical support is always available to help you in your time of need. You can also recover all your systems if your network ever crashes.
Surf the web, conduct searches, and promote your business on social networks without worry of accidentally falling victim to viruses, spyware, or harmful websites.
List Price: $ 139.99
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HOW TO WHOLESALE DROPSHIP INTERNET EBAY HOME BUSINESS
How to Start and Run an Internet Business-Carol Anne Strange
1月
08
2012
- 5-pack of flexible plastic cutting boards, 15 by 11 inches
- Color-coded for use with different types of food. Blue, Red, Yellow, Green, and White.
- Protects countertops and helps prevent cross-contamination
- Curl easily for transferring food to bowls or pans
- Safe in the dishwasher; easy to store
These handy, flexible cutting boards are color coded for different food groups to minimize cross-contamination and to protect countertops. Blue for fish, red for meats, yellow for poultry, green for vegetables and white for general purposes. The flexible boards curl easily to transfer chopped food directly into the bowl, pot or pan..This package of flexible plastic cutting boards from MIU France protects your countertop, simplifies food safety, and stores in any narrow slot of extra kitchen spac
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1月
07
2012
Now nearing its 60th printing in English and translated into nineteen languages, Michael E. Porter’s Competitive Strategy has transformed the theory, practice, and teaching of business strategy throughout the world. Electrifying in its simplicity — like all great breakthroughs — Porter’s analysis of industries captures the complexity of industry competition in five underlying forces. Porter introduces one of the most powerful competitive tools yet developed: his three generic strategies — low
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WHARTON on DYNAMIC COMPETITIVE STRATEGY
“A valuable contribution, this insightful book makes it clear that strategy is not a one-time search for a sustainable competitive advantage, but a continuous monitoring of the environment, consumers, and competitors with the object of making the right moves in a dynamically changing competitive landscape.” -Philip Kotler S.C. Johnson & Sons Distinguished Professor of International Marketing J. L. Kellogg Graduate School of Management Northwestern Unive
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